This framework is designed to provide clarity to the growing number of projects looking to deeply integrate into and build on top of the Treasure Ecosystem. It is an important next step in Treasure’s journey to become a ‘decentralised Nintendo’. It serves to:
Help fund and support the future builders of the Treasure-verse
Establish long-term alignment with ecosystem partners to scale growth and network effects to the benefit of all participants.
Why build with us?
Onboard into one of the most vibrant and passionate grass-roots communities of builders, talent and users (ie. community bootstrapping);
Contribute to and benefit from significant network effects driven from cross-game NFT/token composability, shared infrastructure (eg. marketplace, AMM) and a unified unit of account (MAGIC);
Leverage a high growth ecosystem with scale (eg. volume, liquidity, users, TVL, resources) and depth and breadth of capabilities;
Bootstrap operations and/or enrich game attractiveness by accessing a highly desired token with multi-layered demand (MAGIC) via grants;
Access demand on the largest NFT marketplace on Arbitrum and one of the strongest on L2.
Levels of Integration
From discussions with and analysis of projects interested in Treasure, three key points of integration have emerged:
Bootstrapped liquidity and funding - Help bootstrap the project with capital in its initial stages as a replacement for or complementary to a paid mint. This would be in the form of vesting MAGIC with key performance milestones.
MAGIC emissions - MAGIC and Treasure NFTs are woven deeply into the game mechanics and purpose of the project. Projects are seeking MAGIC in two primary ways:
Request emissions from TreasureDAO to complement or seed MAGIC rewards in their metaverse
Raise funds or re-invest their treasury into purchasing MAGIC and Treasure NFTs to actively participate in Bridgeworld, Life and/or Smolverse as a de facto ‘metaverse guild’. This forms both a ‘long’ on the Treasure ecosystem, and as a source of MAGIC for ongoing game rewards.
Treasure Marketplace integration - All NFTs within an integrated project are exclusively listed on the Treasure Marketplace and denominated in MAGIC. Royalties received in MAGIC would go towards funding ongoing in-game rewards and / or participation in Bridgeworld / Life / Smolverse.
Projects will be required to select what level of integration is sought when submitting their application.
Terms of Integration
Treasure is committed to empowering and enabling the future builders of the ecosystem. This includes MAGIC (or other token) grants, MAGIC emissions and access to a growing network of talent. To align long-term interests and de-risk bad actors / impacts to the DAO, several ‘quid pro quo’ terms will be implemented.
For any project receiving MAGIC for bootstrapping their launch (eg. initial capital) and/or ongoing emissions, the following key terms will be applied:
MAGIC (or other tokens) supplied by TreasureDAO will be vested and released at agreed milestones and design choices (ie. MAGIC emissions must be used in a thoughtful way, not simple farming and dumping mechanics). Ongoing emissions will be subject to periodic performance reviews (eg. token design, user engagement) to ensure alignment
If the project has or intends to launch a native token, the project commits to:
Token X <> MAGIC as their primary LP
Listing on a Treasure AMM (if and when one is developed)
The project will provide TreasureDAO a commensurate value of NFTs / native tokens (eg. akin to a Treasury Swap) to align long-term interests. These will be subject to vesting periods.
It is vital that a rigorous process for vetting and ongoing performance is conducted to ensure the long-term sustainability of the DAO and the broader ecosystem. The Council has developed several criteria that projects must meet in order to receive support from the DAO. These are principle-based to account for the nuances in a nascent and emerging space brimming with innovation each day.
Key Success Factors
Long-term alignment with TreasureDAO
Long-term vision and plan
Strong alignment of values (including either free mint or partial free mint with clear rationale/plan on paid portion)
Deeply interwoven mechanics
Full time resourcing of key team members
Pre-existing experience with other projects
Must have key devs in-house and github public
Right mindset (open, collaborative, builders, long-term)
Clear market, road map and tokenomics
Clearly articulated target user base
Defined value proposition to that user base (relative to others)
Defined road map (high level)
Sustainable token / business model (ie. not a ponzi, eventual path to self-sufficiency)
Balanced game economy and thoughtful gaming loops
Supply and demand dynamics balanced (eg. sinks and faucets in place)
Well thought out gaming loops (interplay of users, tokens and NFTs for key actions in the game)
Thoughtful integration of MAGIC and Treasure NFTs
Deep integration of MAGIC into game mechanics and purpose of project (native MAGIC token sinks to counterbalance faucets)
Integration points for Treasure NFTs
Adds clear value to the Treasure ecosystem (ie. network effects)
Clearly articulated integrations with and benefits to the broader Treasure ecosystem (and partners)
Composability at the core of the game and NFT design
The below outlines the high-level process for deeper integration within the Treasure ecosystem. The timeline from start to finish is estimated at 2-4 weeks, contingent on the volume of submissions.
Complete submission form
Short submission paper must include (5-10 slides | 3-4 pages):
Team and experience (eg. current roster, capabilities and growth plans; examples or prior projects)
Project overview and stage in project maturity lifecycle (ie. ideation, pre-launch, MVP, growth, mature)
Value proposition and token model (eg. how you intend to grow and be sustainable)
Plan for initial distribution
Game economy and player loops (including balancing supply / demand dynamics - sinks and faucets, explicitly how MAGIC, Treasures or Treasure ecosystem NFTs will be utilised)
How the project will add value to the broader Treasure ecosystem (ie. grow network effects)
The ask (including size of grant)
Bootstrapped liquidity / funding (incl. How it will be used)
Ongoing Emissions (incl. How it will be used - size, duration, mechanics, implied ROI; complete emissions schedule template - to be provided)
Treasure Marketplace Integration
White paper, lite paper and other relevant artefacts / materials
Socials (eg. website, Discord, Twitter etc)
Ecosystem Council reviews proposals each week and shortlists for further review
Projects who do not pass the initial review phases will be informed
For shortlisted projects:
Ecosystem coordinator sets up Discord group
Initial presentation of project to Ecosystem Council
Ecosystem Council performs detailed review against assessment criteria (from tokenomic, growth and game economy experts)
Final presentation and/or follow up questions (as required)
For successful projects:
Align on terms of integration
Align on pilot and success metrics
Announce integration (joint announcement)
Unsuccessful projects will be updated with gaps / areas for improvement shared